In this Article:
- Why Video Marketing SEO Helps your Online Business
- How to start Marketing an Online Business with video
- Why Video Marketing is Crucial when Starting an Online Business
What is SEO Friendly and loved by Panda’s all around the world when marketing an online business?
No, it’s not eucalyptus leaves…unless you are displaying them in a video!
That’s right, video marketing is making its mark for online business success. And, according to Gareth Davies in a recent post in Wordtracker, if you’re not taking video marketing seriously yet, then NOW is the time to stand up and take action.
Why does Video Marketing SEO Help your Online Business?
According to Davies, 48 hours of video are uploaded to YouTube every minute. That’s a lot of cat videos!
But, here’s the thing, Google is paying special attention to the videos that are informational. In fact, over 80% of the videos that Google gives search engine juice to are informational videos.
This goes right in line with what James Wedmore, founder of Video Traffic Academy, teaches about creating amazing videos that bring real value to viewers.
It appears that when your video has content that your customers care about, then they will take the time to actually watch the video. And guess what, if they come to your website to watch that on your video blog, then they may spend 2-3 minutes on your page watching the video. That gives it “stickiness” and tells Google that people like your content.
Why is this important?
Google rewards sites that engage visitors with SERP love.
How to Start Marketing an Online Business with Video
If you are just starting an online business, then the easiest thing to do is make your blog a video blog. That simply means that rather than just having an article on your pages and posts, include a video as well.
If you have an established online business, then the easiest thing to start with is creating videos based on all the content that you already have. Re-purposing great, relevant content is one of those “secrets that successful online marketing strategies use.
But just making the video is not going to make the earth quake and the heavens open up. You have to “push” your video marketing efforts out into the world. This means announcing to the search engines, social media, and your sphere of influence that you have created something worth taking the time to watch.
How can you do that? Well, like any online marketing strategy there are a multitude of steps that you have to do to get all the bookmarks and social media attention that will make a difference. At a very basic level that means submitting to social bookmarking sites, commenting on blogs with links pointing back to your blogpost, video, and video channel; and also incorporating it into your article marketing strategy so that the video blogpost can get ranked quicker.
If you are really interested in seeing a full 13 step process to get the most from your video marketing, the best training on the planet right now is Video Traffic Academy. With almost 8 hours of training video you are sure to get the best effect from marketing an online business with video.
Why Video Marketing is Crucial when Starting an Online Business
Most people think of kittens and Justin Beiber when they think of YouTube videos; however, if you are Marketing an Online business then you have to realize the strong connection between the fact that Google now owns YouTube.
Google wants to capitalize on YouTube success. And one of the things that it’s focusing on is classing up the videos, the channels, and its power as a business tool. This means that great videos with great content will be rewarded.
But there’s more to this for an online business.
Video allows your potential customers to “know” you. They hear you talk, see your body language, and grow to love or hate you (hopefully LOVE – in a non-creepy non cyber stalker kinda way!)
If you are in a business that benefits from that human connection, then by allowing your customers to see and know you, they are more likely to become a part of your community, grow to trust you, and feel comfortable purchasing a product or service from you.
What should you do NOW to start Video Marketing?
Dust of that camera or look for a great deal on an inexpensive video camera. You don’t need to go pro; a simple set up for less than $200 will do just fine.
Then, get the right training about WHAT to do with that video once it’s recorded. As I said, the best training out there right now is Video Traffic Academy…and at $97 this content rich course will make the difference between successful use of video with your Online Business and wasting your time.
And, as icing on the cake for this training is the PRIVATE and EXCLUSIVE Facebook group of online business owners just like you that are testing and succeeding with the use of video in their business by following this Video Traffic formula.
Full Disclosure: The links that I’m giving you are affiliate links and I know James’ personally. However, that doesn’t lessen the impact that this training will have on the success of your business if you apply the steps. James creates, hands down, the best trainings out there. Just listen to his 60 minute free webinar training and you will know what I mean. He is VERY GENEROUS with the information and training he gives. Others may hold back…but even if you just apply what he reveals in his free webinar, you will be miles ahead of your online competition.
Go ahead…check it out and then I know that you will be rushing to purchase the $97 course. It’s a “no-brainer”!
See you in the PRIVATE Video Traffic Academy Facebook Group! (pssst…..it’s our secret club of current and future online success stories!)
Resources: To Read the full Article from Gareth Davies on the 5 Ways video can serious help your SEO click this link
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